Calico Rock still has plenty of appeal for visitors, and all ages making it their home. It is a draw especially to retirees and tourists looking for a breath of fresh air, small town living, and tons of trout. Its ghost town and attractive, old-fashioned downtown storefronts entertain visitors too. Its historic Main Street hosts thousands of visitors each year. Brick and stone buildings from the 1920s flank the street for a few blocks. They are home to antique stores, a museum and various stores. Additional shopping is available in more modern parts of town.
Calico Rock Museum houses collections and displays exhibits beginning with the American Indian culture to about 1967 that are historically and culturally significant to the town and area. It's located in the historic Bank of Calico Rock building. The museum not only preserves the past, it also features handmade works of area artists. About 28 artists sell their items – pottery, furniture, leather, organic home products, woodworking, jewelry, and more – in the museum.
